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Hotel brand portfolio buildings
14 PARENT COMPANIES
| 199 Brands Worldwide

Global Hotel Brand Intelligence Portal

Franchise costs, FDD documents, royalty fees, and owner sentiment — grouped by parent company and chain-scale tier

Showing 199 brands

Marriott Portfolio
29 brands · 5 tiers
Franchise inquiry 1-301-380-7770
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 6 brands
EDITIONLifestyle
LuxuryLuxury / Lifestyle
- -
- -
JW Marriott
LuxuryLuxury / Upper Upscale
- -
FDD 2025
- -
Ritz-Carlton
Luxury
- -
- -
St. Regis
Luxury
- -
- -
The Luxury Collection
Luxury
- -
- -
W HotelsLifestyle
LuxuryLuxury / Lifestyle
- -
- -
Upper Upscale · 4 brands
Gaylord HotelsConvention
Upper UpscaleUpper Upscale / Convention Resort
- -
- -
Marriott Hotels
Upper Upscale
- -
FDD 2025
- -
Sheraton
Upper UpscaleUpscale / Upper Upscale
- -
FDD 2025
- -
Westin
Upper UpscaleUpscale / Upper Upscale
- -
FDD 2025
- -
Upscale · 9 brands
AC HotelsLifestyle
UpscaleUpscale / Lifestyle
- -
FDD 2025
- -
AloftLifestyle
UpscaleLifestyle Midscale Upscale
- -
FDD 2025
- -
Autograph CollectionLifestyle
UpscaleLifestyle Upscale
- -
FDD 2025
- -
Delta Hotels
Upscale
- -
FDD 2025
- -
ElementExtended Stay
UpscaleExtended Stay Upscale / Sustainable
- -
FDD 2025
- -
Le Méridien
Upscale
- -
FDD 2025
- -
Renaissance
Upscale
- -
FDD 2025
- -
Residence InnExtended Stay
UpscaleExtended Stay Upscale
- -
FDD 2025
- -
Tribute PortfolioLifestyle
UpscaleLifestyle Upscale
- -
FDD 2025
- -
Upper Midscale · 4 brands
Courtyard
Upper Midscale
- -
FDD 2025
- -
Fairfield Inn & Suites
Upper Midscale
- -
FDD 2025
- -
Four Points by Sheraton
Upper MidscaleMidscale / Upper Midscale
- -
FDD 2025
- -
SpringHill Suites
Upper Midscale
- -
FDD 2025
- -
Midscale · 6 brands
citizenMLifestyle
MidscaleLifestyle Midscale
- -
- -
City Express by Marriott
Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Four Points Flex by Sheraton
Midscale
- -
FDD 2025
- -
MoxyLifestyle
MidscaleLifestyle Midscale
- -
FDD 2025
- -
StudioRes by MarriottExtended Stay
MidscaleExtended Stay Midscale
- -
- -
TownePlace SuitesExtended Stay
MidscaleExtended Stay Midscale
- -
FDD 2025
- -
Hilton Portfolio
25 brands · 7 tiers
Franchise inquiry 1-800-286-0645
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 5 brands
Conrad
LuxuryLuxury / Upper Upscale
- -
- -
LXR Hotels & Resorts
Luxury
-
5.0%
of gross room rev
FDD 2025
- -
NoMad HotelsLifestyle
LuxuryLifestyle Luxury
- -
- -
Small Luxury Hotels of the World
Luxury
- -
- -
Waldorf Astoria
Luxury
-
5.0%
of gross room rev
FDD 2025
- -
Upper Upscale · 1 brand
Signia by Hilton
Upper UpscaleUpper Upscale / Meetings
- -
- -
Upscale · 11 brands
Canopy by HiltonLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Curio CollectionLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
DoubleTree
Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Graduate by HiltonLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Hilton Garden Inn
UpscaleUpscale Select Service
-
5.5%
of gross room rev
FDD 2025
- -
Hilton Hotels & Resorts
Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Homewood SuitesExtended Stay
UpscaleExtended Stay Upscale
-
3.5%
of gross room rev
FDD 2025
- -
Motto by HiltonLifestyle
UpscaleLifestyle Midscale Upscale
-
3.0%
of gross room rev
FDD 2025
- -
Outset Collection by HiltonLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Tapestry CollectionLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Tempo by HiltonLifestyle
UpscaleLifestyle Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Upper Midscale · 2 brands
Embassy Suites
Upper Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Hampton by Hilton
Upper Midscale
-
6.0%
of gross room rev
FDD 2025
- -
Midscale · 3 brands
Home2 SuitesExtended Stay
MidscaleExtended Stay Midscale
-
6.0%
of gross room rev
FDD 2025
- -
LivSmart StudiosExtended Stay
MidscaleExtended Stay Midscale Economy
-
6.0%
of gross room rev
FDD 2025
- -
Tru by Hilton
Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Economy · 1 brand
Spark by Hilton
Economy
-
5.5%
of gross room rev
FDD 2025
- -
Other · 2 brands
AutoCamp
OtherOutdoor Hospitality
- -
- -
Hilton Grand Vacations
OtherTimeshare / Vacation Ownership
- -
- -
IHG Portfolio
19 brands · 6 tiers
Franchise inquiry 1-800-621-0532
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 3 brands
Hualuxe Hotels & Resorts
Luxury
- -
- -
Regent
Luxury
- -
- -
Six Senses
Luxury
- -
- -
Upper Upscale · 1 brand
InterContinental
Upper Upscale
-
6.0%
of gross room rev
FDD 2025
- -
Upscale · 6 brands
Crowne Plaza
Upscale
-
5.0%
of gross room rev
FDD 2025
- -
EVEN Hotels
UpscaleUpscale / Wellness
-
5.0%
of gross room rev
FDD 2025
- -
Hotel IndigoLifestyle
UpscaleLifestyle Upscale Midscale
-
5.0%
of gross room rev
FDD 2025
- -
KimptonLifestyle
UpscaleLifestyle Upscale / Boutique
-
6.0%
of gross room rev
FDD 2025
- -
Vignette CollectionLifestyle
UpscaleLifestyle Upscale
- -
- -
voco
UpscaleUpscale / Conversion
- -
- -
Upper Midscale · 2 brands
Holiday Inn
Upper MidscaleMidscale / Upper Midscale Full Service
-
5.0%
of gross room rev
FDD 2025
- -
Holiday Inn Express
Upper Midscale
-
6.0%
of gross room rev
FDD 2025
-
1
Midscale · 5 brands
Atwell SuitesExtended Stay
MidscaleExtended Stay Midscale+
-
5.0%
of gross room rev
FDD 2025
- -
avid hotels
MidscaleMidscale / Economy Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Candlewood SuitesExtended Stay
MidscaleExtended Stay Midscale Economy
-
5.5%
of gross room rev
FDD 2025
- -
Garner
Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Staybridge SuitesExtended Stay
MidscaleExtended Stay Midscale+
-
5.5%
of gross room rev
FDD 2025
- -
Other · 2 brands
Holiday Inn Club Vacations
OtherVacation Ownership
-
5.0%
of gross room rev
FDD 2025
- -
Ruby HotelsLifestyle
OtherLifestyle Premium
- -
- -
Wyndham Portfolio
21 brands · 7 tiers
Franchise inquiry 1-800-466-1589
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 1 brand
Registry Collection Hotels
Luxury
-
5.0%
of gross room rev
FDD 2025
- -
Upper Upscale · 2 brands
Dolce Hotels & Resorts
Upper UpscaleUpper Upscale / Meetings
-
5.0%
of gross room rev
FDD 2025
- -
Wyndham Grand
Upper Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Upscale · 3 brands
Trademark Collection by Wyndham
Upscale
-
5.5%
of gross room rev
FDD 2025
- -
Tryp by WyndhamLifestyle
UpscaleLifestyle Midscale Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Wyndham
Upscale
- -
- -
Upper Midscale · 4 brands
La Quinta
Upper Midscale
-
6.0%
of gross room rev
FDD 2025
- -
Ramada
Upper MidscaleMidscale / Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Wingate by Wyndham
Upper Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Wyndham Garden
Upper MidscaleUpscale / Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Midscale · 5 brands
AmericInn
Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Baymont
Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Hawthorn SuitesExtended Stay
MidscaleExtended Stay Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Microtel Inn & Suites
MidscaleEconomy / Economy Midscale
-
6.0%
of gross room rev
FDD 2025
- -
Ramada Encore by Wyndham
MidscaleEconomy / Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Economy · 5 brands
Days Inn
Economy
-
5.5%
of gross room rev
FDD 2025
- -
ECHO Suites Extended StayExtended Stay
EconomyExtended Stay Economy
-
5.5%
of gross room rev
FDD 2025
- -
Howard Johnson
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Super 8
Economy
-
5.5%
of gross room rev
FDD 2025
-
3
Travelodge
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Other · 1 brand
Wyndham Alltra
OtherAll-Inclusive
- -
- -
Choice Hotels Portfolio
16 brands · 5 tiers
Franchise inquiry 1-800-547-0007
BrandTier Properties Royalty Documents Owner Reviews Engagement
Upper Upscale · 1 brand
Radisson Blu (Americas)
Upper Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Upscale · 3 brands
Ascend Hotel CollectionLifestyle
UpscaleLifestyle Upscale / Soft Brand
-
5.5%
of gross room rev
FDD 2025
- -
Cambria Hotels
Upscale
-
5.5%
of gross room rev
FDD 2025
- -
Radisson
Upscale
-
5.5%
of gross room rev
FDD 2024
- -
Upper Midscale · 3 brands
Comfort Inn / Comfort Suites
Upper Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Country Inn & Suites by Radisson
Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Park Inn & Suites by Radisson
Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Midscale · 5 brands
Clarion / Clarion Pointe
Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Everhome SuitesExtended Stay
MidscaleExtended Stay Midscale
- -
FDD 2025
- -
MainStay SuitesExtended Stay
MidscaleExtended Stay Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Quality Inn / Quality Suites
Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Sleep Inn
Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Economy · 4 brands
Econo Lodge
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Rodeway Inn
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Suburban StudiosExtended Stay
EconomyExtended Stay Economy
-
5.0%
of gross room rev
FDD 2025
- -
WoodSpring SuitesExtended Stay
EconomyExtended Stay Economy
- -
FDD 2025
- -
Hyatt Portfolio
31 brands · 6 tiers
Franchise inquiry 1-312-750-1234
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 12 brands
Alila
Luxury
- -
- -
AndazLifestyle
LuxuryLuxury / Lifestyle
- -
- -
Hyatt Zilara
LuxuryLuxury All-Inclusive
- -
- -
Hyatt Ziva
LuxuryLuxury All-Inclusive
- -
- -
Impression by Secrets
LuxuryLuxury All-Inclusive
- -
- -
Miraval
Luxury
- -
- -
Park Hyatt
Luxury
- -
- -
Secrets Resorts & Spas
LuxuryLuxury All-Inclusive
- -
- -
The StandardLifestyle
LuxuryLifestyle Luxury
- -
- -
The Unbound Collection by HyattSoft Brand
LuxuryLuxury / Soft Brand
-
7.0%
of gross room rev
FDD 2025
- -
Thompson HotelsLifestyle
LuxuryLuxury / Lifestyle
- -
- -
Zoëtry Wellness & Spa Resorts
LuxuryLuxury All-Inclusive
- -
- -
Upper Upscale · 5 brands
Breathless Resorts & Spas
Upper UpscaleUpper Upscale All-Inclusive
- -
- -
Destination by HyattSoft Brand
Upper UpscaleUpper Upscale / Soft Brand
-
7.0%
of gross room rev
FDD 2025
- -
Dreams Resorts & Spas
Upper UpscaleUpper Upscale All-Inclusive
- -
- -
Grand Hyatt
Upper Upscale
- -
- -
Hyatt Regency
Upper Upscale
-
6.0%
of gross room rev
FDD 2025
- -
Upscale · 3 brands
Dream HotelsLifestyle
UpscaleLifestyle Upscale
- -
- -
Hyatt CentricLifestyle
UpscaleUpscale / Lifestyle
-
5.0%
of gross room rev
FDD 2025
- -
JdV by HyattSoft Brand
UpscaleUpscale / Soft Brand
-
7.0%
of gross room rev
FDD 2025
- -
Upper Midscale · 2 brands
Hyatt HouseExtended Stay
Upper MidscaleUpper Midscale / Extended Stay
-
5.0%
of gross room rev
FDD 2025
- -
Hyatt Place
Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Midscale · 5 brands
Caption by HyattLifestyle
MidscaleMidscale / Lifestyle
-
5.0%
of gross room rev
FDD 2025
- -
Hyatt Select
Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Hyatt StudiosExtended Stay
MidscaleExtended Stay Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Sunscape Resorts & Spas
MidscaleMidscale All-Inclusive
- -
- -
Unscripted by HyattLifestyle
MidscaleLifestyle Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Other · 4 brands
Alua Hotels & Resorts
OtherAll-Inclusive
- -
- -
Bahia Principe Hotels & Resorts
OtherAll-Inclusive
- -
- -
Hyatt Vacation Club
OtherTimeshare / Vacation Ownership
- -
- -
Hyatt Vivid Hotels & Resorts
OtherAll-Inclusive
- -
- -
BWH Hotels Portfolio
17 brands · 6 tiers
Franchise inquiry 1-800-528-1238
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 1 brand
WorldHotels Luxury
Luxury
- -
- -
Upper Upscale · 1 brand
WorldHotels Elite
Upper Upscale
- -
- -
Upscale · 7 brands
AidenLifestyle
UpscaleLifestyle Upscale / Boutique
- -
- -
Best Western Premier
Upscale
- -
FDD 2025
- -
BW Premier CollectionSoft Brand
UpscaleUpscale / Soft Brand
- -
FDD 2025
- -
BW Signature CollectionSoft Brand
UpscaleUpscale / Soft Brand
- -
FDD 2025
- -
SadieLifestyle
UpscaleLifestyle Upscale / Boutique
- -
- -
WorldHotels CraftedLifestyle
UpscaleUpscale / Lifestyle
- -
- -
WorldHotels Distinctive
Upscale
- -
- -
Upper Midscale · 2 brands
Best Western Plus
Upper Midscale
- -
FDD 2025
- -
GLoLifestyle
Upper MidscaleLifestyle Upper Midscale
- -
- -
Midscale · 4 brands
Best Western
Midscale
- -
FDD 2025
- -
Executive Residency by Best WesternExtended Stay
MidscaleExtended Stay Midscale
- -
FDD 2025
- -
SureStay Plus
MidscaleEconomy / Economy Midscale
-
4.0%
of gross room rev
FDD 2025
- -
VibLifestyle
MidscaleLifestyle Midscale
- -
- -
Economy · 2 brands
SureStay
Economy
-
4.0%
of gross room rev
FDD 2025
- -
SureStay StudioExtended Stay
EconomyExtended Stay Economy
-
4.0%
of gross room rev
FDD 2025
- -
Accor Portfolio
14 brands · 6 tiers
Franchise inquiry 1-972-360-5757
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 7 brands
21c Museum HotelsLifestyle
LuxuryLifestyle Luxury
- -
- -
Banyan Tree
LuxuryLuxury Resort
- -
- -
FaenaLifestyle
LuxuryUltra Luxury / Lifestyle
- -
- -
Fairmont
Luxury
- -
- -
Mantis
LuxuryEco Luxury
- -
- -
Raffles
LuxuryUltra Luxury
- -
- -
Sofitel
Luxury
- -
- -
Upper Upscale · 1 brand
Pullman
Upper Upscale
- -
- -
Upscale · 3 brands
MGalleryLifestyle
UpscaleLifestyle Upscale
- -
- -
Mövenpick
Upscale
- -
- -
Swissôtel
Upscale
- -
- -
Upper Midscale · 1 brand
Novotel
Upper Midscale
- -
- -
Midscale · 1 brand
Mercure
Midscale
- -
- -
Economy · 1 brand
ibis
Economy
- -
- -
Radisson Hotel Group Portfolio
9 brands · 5 tiers
Franchise inquiry 1-763-212-5000
BrandTier Properties Royalty Documents Owner Reviews Engagement
Luxury · 1 brand
Radisson Collection
LuxuryLuxury / Upper Upscale
-
5.5%
of gross room rev
FDD 2024
- -
Upper Upscale · 1 brand
Radisson Blu
Upper Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Upscale · 4 brands
Park Plaza
Upscale
- -
- -
Radisson
Upscale
-
5.5%
of gross room rev
FDD 2024
- -
Radisson IndividualsSoft Brand
UpscaleUpscale / Soft Brand
-
5.5%
of gross room rev
FDD 2024
- -
Radisson REDLifestyle
UpscaleLifestyle Upscale
-
5.5%
of gross room rev
FDD 2024
- -
Midscale · 2 brands
Park Inn by Radisson
Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Prize by RadissonLifestyle
MidscaleMidscale / Lifestyle
-
5.5%
of gross room rev
FDD 2024
- -
Other · 1 brand
art'otelLifestyle
OtherLifestyle Premium
- -
- -
Sonesta Portfolio
6 brands · 4 tiers
Franchise inquiry 1-617-421-5400
BrandTier Properties Royalty Documents Owner Reviews Engagement
Upper Upscale · 1 brand
Royal Sonesta
Upper UpscaleUpscale / Upper Upscale
-
5.0%
of gross room rev
FDD 2025
- -
Upscale · 2 brands
Sonesta Hotels & Resorts
Upscale
-
5.0%
of gross room rev
FDD 2025
- -
The James (by Sonesta)Lifestyle
UpscaleLifestyle Upscale / Boutique
-
5.0%
of gross room rev
FDD 2025
- -
Upper Midscale · 1 brand
Sonesta Select
Upper Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Midscale · 2 brands
Sonesta ES SuitesExtended Stay
MidscaleExtended Stay Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Sonesta Simply SuitesExtended Stay
MidscaleExtended Stay Midscale Economy
-
5.0%
of gross room rev
FDD 2025
- -
Red Roof Portfolio
4 brands · 2 tiers
Franchise inquiry 1-614-601-4000
BrandTier Properties Royalty Documents Owner Reviews Engagement
Midscale · 1 brand
The Red CollectionLifestyle
MidscaleLifestyle Midscale
-
5.0%
of gross room rev
FDD 2025
- -
Economy · 3 brands
HomeTowne Studios by Red RoofExtended Stay
EconomyExtended Stay Economy
-
5.5%
of gross room rev
FDD 2025
- -
Red Roof Inn
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Red Roof PLUS+
EconomyEconomy+
-
5.0%
of gross room rev
FDD 2025
- -
Drury Hotels Portfolio
3 brands · 3 tiers
Franchise inquiry 1-800-378-7946
BrandTier Properties Royalty Documents Owner Reviews Engagement
Upscale · 1 brand
Drury Plaza Hotel
Upscale
- -
- -
Upper Midscale · 1 brand
Drury Inn & Suites
Upper Midscale
- -
- -
Midscale · 1 brand
Pear Tree Inn
MidscaleMidscale / Economy
- -
- -
Extended Stay America Portfolio
3 brands · 2 tiers
Franchise inquiry 1-980-345-1600
BrandTier Properties Royalty Documents Owner Reviews Engagement
Midscale · 2 brands
Extended Stay AmericaExtended Stay
MidscaleExtended Stay Economy / Midscale
-
5.5%
of gross room rev
FDD 2025
- -
Extended Stay America Premier SuitesExtended Stay
MidscaleExtended Stay Midscale+
-
5.5%
of gross room rev
FDD 2025
- -
Economy · 1 brand
Extended Stay America Select SuitesExtended Stay
EconomyExtended Stay Economy
-
5.5%
of gross room rev
FDD 2025
- -
G6 Hospitality Portfolio
2 brands · 1 tier
Franchise inquiry 1-888-666-8356
BrandTier Properties Royalty Documents Owner Reviews Engagement
Economy · 2 brands
Motel 6
Economy
-
5.0%
of gross room rev
FDD 2025
- -
Studio 6Extended Stay
EconomyExtended Stay Economy
-
5.0%
of gross room rev
FDD 2025
- -
199
Brands
14
Companies
130
FDDs Available
0
With Reviews

Understanding Hotel Brand Portfolios & Chain-Scale Tiers

The global hotel industry is dominated by a handful of large parent companies — Marriott, Hilton, IHG, Wyndham, Choice, and Hyatt — each operating a portfolio of dozens of brands spanning every chain-scale tier from Luxury to Economy. For hotel owners, operators, and franchise investors, understanding where a brand sits within its parent's portfolio (and within the industry's chain-scale hierarchy) is the foundation of any sound franchise decision.

This portal organizes 199 brands across 14 parent companies by both axes: parent portfolio first (so you can see all of Marriott's brands side-by-side), then chain-scale tier within each portfolio (Luxury → Upper Upscale → Upscale → Upper Midscale → Midscale → Economy). The "Real Costs" and "FDD" buttons surface the two highest-value documents for any franchise decision: real owner-reported invoices and the Franchise Disclosure Document the FTC requires every franchisor to publish.

Frequently Asked Questions

What are the chain-scale tiers and how are they defined?
The hotel industry classifies brands into six chain-scale tiers based on average daily rate (ADR), service level, and target guest: Luxury (Ritz-Carlton, St. Regis, Four Seasons), Upper Upscale (Marriott Hotels, Sheraton, Hilton), Upscale (Courtyard, Hilton Garden Inn, Hyatt Place), Upper Midscale (Hampton Inn, Fairfield Inn, Holiday Inn Express), Midscale (Best Western, La Quinta, Comfort Inn), and Economy (Days Inn, Super 8, Microtel). STR (Smith Travel Research) maintains the canonical tier assignments used industry-wide.
Why group brands by parent company?
Parent-company economics matter to owners. Loyalty program reach, distribution leverage, FF&E approved-vendor lists, and PIP cycles all roll up to the parent. An owner deciding between Hampton Inn (Hilton family) and Fairfield Inn (Marriott family) is really deciding between two ecosystems — including which loyalty program (Honors vs Bonvoy) will feed bookings to the property. Grouping by parent makes those ecosystem decisions visible at a glance.
What is an FDD and why does it matter?
The Franchise Disclosure Document (FDD) is a 23-item document the FTC requires every franchisor to publish annually. It contains the binding fee schedule (Item 6: ongoing royalty, marketing fund, technology fees), the investment range (Item 7), territory rights (Item 12), and renewal/transfer terms (Item 17) — the things that determine whether a franchise deal will pencil out. Always read the current-year FDD before signing.
What's the difference between FDD fees and "Real Costs"?
The FDD shows the franchisor's published fee schedule. "Real Costs" are owner-reported actuals from operating franchisees — including the line items the FDD doesn't itemize (PIP cost overruns, mandated PMS / channel manager fees, quality assurance audit pass-through). Reading both side-by-side is the only way to understand the true cost-of-flag for any brand.

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